Austin’s T3 Develops New Marketing Technology

Ben Gaddis, T3 VP of Innovation and Growth

Statesman writer Brian Garr and I recently visited the Austin ad agency T3, to learn about some of their exciting innovations.  Location based text messaging, capture motion commands for computers and brainwave based computer platforms are examples are their experimental technology.  For more information on this exciting company, please see Brian’s article.

I found it a little humorous that while on assignment at T3 ( which stands for The Think Tank) I was carrying my photo gear in a Think Tank camera bag.  As for as I know, there’s no connection.


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